The CTO’s Double Diamond

A two-diamond design model that aligns engineering and product teams through divergence and convergence across four phases: Discover, Define, Develop, and Deliver.

I’m sitting in our weekly product-engineering sync, and the tension is thick enough to cut with a keyboard. Our product manager is presenting wireframes for a “simple” customer dashboard. She’s excited, animated even, walking through user journeys and engagement metrics. Meanwhile, my senior engineers are exchanging those looks—the ones that scream “she…