The CTO Substack

The CTO Substack

What If We’re Building AI for the Wrong Decade?

We’re in the middle of a technology shift that feels as significant as the move from command line to GUI. Our response is to make better command lines that understand natural language?! Seriously.

Etienne de Bruin's avatar
Etienne de Bruin
Oct 22, 2025
∙ Paid

In 1973, engineers at Xerox PARC developed the Alto, the first computer with what would become known as the WIMP interface: Windows, Icons, Menus, and Pointers. It was revolutionary. For the first time, people could interact with computers through visual metaphors rather than memorizing commands.

Over fifty years later, we’re still using that same paradi…

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